Agenda’s winning campaigns for Event Marketing Awards 2019
We are beyond grateful to be awarded Gold for Best Sponsorship and Bronze for Best Integrated Marketing from the Asia Pacific Event Marketing Awards 2019! Our community-inclusive approach and aim to activate AIA’s brand promise for “Hong Kong Observation Wheel and AIA Vitality Park” has prompted the people of Hong Kong to actively improve their lifestyles.
Moreover, “Celebrating 5 years of the AIA Carnival” was our mission to rebrand one of Hong Kong’s staple Winter events by incorporating a refreshing and relevant strategy to the traditional European-styled Carnival.
Winning these honours wouldn’t have been possible without the support of our partner Great Entertainment Group, The Entertainment Corporation Limited, AIA, and the people of Hong Kong. It’s been our absolute pleasure to enhance one of Hong Kong’s iconic landmark and bring to life the Central Harbourfront!